To successfully navigate the ever-changing world of consumer perceptions, it helps to understand the landscape. If you don’t know where you stand, it’s difficult to get to where you want to be.

Competitive Analysis

We provide competitive analysis; consider digital and industry trends, and conduct focused audience research to inform a plan for business growth.

A successful, digital strategy is based on understanding and defining the proper Key Performance Indicators and the correct analytics setup of your website and your business.

At Mind & Metrics, our analytics bridge the gap from insight to action. We identify where you stand as a brand, and where you need to go.

We work closely with our clients when establishing goals and objectives for their online activity. Our team uses a wide range of industry-tested tools, resources and techniques for an accurate analysis of your business, customers and competition. At the end of our analysis and audit, we submit a comprehensive report on our findings, which includes clear and informed recommendations about the next steps to take.


Ongoing Performance Strategy

The information presented in our reports gives you complete transparency and can subsequently enhance your ongoing, performance-optimizing strategy.

Projects Optimizing Behavior

We’re able to effectively plan projects while optimizing behavior via enterprise technology. All are tailored to be as effective as possible to meet the business needs and commercial objectives of each of our clients.


We offer real time analytics, in-page analytics, market analysis, content auditing, competitor auditing, customer auditing, and influencer analysis. We also create “personas”, which is an effective way to understand the needs of your users while prioritizing the features and functionality of your personalized strategy for success. Some of the useful features within our analytics program include: custom filters, automated tasks, event tracking, funnel visualization, assisted conversions, visitor flow, reverse goal paths, plus many more services dependent on what your company requires.

TURN CUSTOMER INSIGHTS INTO REAL GAINS!